Hyaluronic Acid, also known as sodium hyaluronate or HA, has earned its place as one of the best anti aging skin care ingredients. With the ability to hold nearly 1000 times its weight in water, this veritable fountain of youth replenishes lost moisture, hydrates and plumps the skin. Being naturally found within the body, applied topically it is readily absorbed and highly compatible with all skin types. The consummate aging skin multi-tasker, it smooths fine lines and wrinkles, maintains skin tone and firmness. With consistent use, this clean beauty cornerstone keeps skin soft and youthful looking.